Does Google Ads Help SEO? Understanding the Relationship
Google Ads does not directly help websites rank better in SEO and organic search. Google keeps its organic search algorithm and paid advertising systems completely separate.
Why You Should be Doing Regular Digital Marketing Audits (And How to Do it)
A digital marketing audit is a thorough, systematic assessment and analysis of all the factors influencing your current online strategy.
How Do You Promote Your Online Store?
Promoting an online store requires creativity, persistence, and a customer-first mindset. You need to use a combination of organic and paid digital strategies to increase visibility and drive conversions over time.
User Generated Content Is Taking the Lead, But Media Buyers Aren't Going Anywhere
The entire space of media buying has changed a lot. It's no longer just about where and when your ads get seen. Now, it's about understanding what makes people engage with content. What kind of content do they want to see?